{"id":20074,"date":"2016-06-01T13:07:59","date_gmt":"2016-06-01T18:07:59","guid":{"rendered":"http:\/\/innovatori.space\/lat21\/?p=20074"},"modified":"2016-06-01T13:08:19","modified_gmt":"2016-06-01T18:08:19","slug":"los-4-fantasticos","status":"publish","type":"post","link":"https:\/\/l21.mx\/?p=20074","title":{"rendered":"Los 4 fant\u00e1sticos"},"content":{"rendered":"

\"\"<\/a><\/p>\n

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Con peculiar propuesta, Novidesa muestra la versatilidad de sus productos en el desarrollo de cuatro obras arquitect\u00f3nicas en el Caribe mexicano<\/strong><\/p>\n

Catalogado entre los grupos empresariales m\u00e1s importantes en M\u00e9xico, Grupo Idesa, a trav\u00e9s de su filial Novidesa, especializada en productos y servicios, como los paneles de poliestireno expandido de alta densidad adaptables a sistemas de construcci\u00f3n tradicionales, presenta el proyecto los 4 Grandes del Caribe, como una forma de mostrar la versatilidad de su cat\u00e1logo.<\/p>\n

Se trata de cuatro magistrales obras arquitect\u00f3nicas desarrolladas o en proceso de desarrollo en el Caribe mexicano, de la mano de cuatro reconocidos arquitectos, con las cuales la empresa muestra, adem\u00e1s del potencial de sus productos, que la calidad, modernidad, elegancia y sustentabilidad no est\u00e1n peleados.<\/p>\n

Novidesa, con presencia en el mercado desde 2005, reuni\u00f3 en este compendio a los arquitectos Daniel Cota Tirado, con el proyecto casa X\u00f3chitl, en Puerto Canc\u00fan; Juan Carral O\u00b4Gorman, con Palmeto (edificio de 17 departamentos); V\u00edctor Sanz Pont, con el Hotel del Carmen, actualmente en desarrollo y cuyo ex\u00f3tico, innovador y vanguardista dise\u00f1o se inspira en los arrecifes de coral del Mar Caribe, y Sergio Ordu\u00f1a, con Casa Pez Volador, en la Zona Hotelera de Canc\u00fan, cuyo dise\u00f1o rompe paradigmas al apostar por un esquema desconstructivista y no convencional.<\/p>\n

Enrique Caballero S\u00e1nchez, jefe de Investigaci\u00f3n de Mercado de Novidesa, explic\u00f3 que el sureste mexicano y el Caribe son de sus principales mercados ya que los constructores de la zona buscan rapidez de instalaci\u00f3n, ligereza del producto y aislante ac\u00fastico adem\u00e1s del t\u00e9rmico, que conlleva a un importante ahorro en energ\u00eda el\u00e9ctrica por la disminuci\u00f3n del uso de aires acondicionados, \u201cpues con nuestros paneles es posible reducir hasta 13\u00b0 C\u201d.<\/p>\n

\u201cLa cualidad m\u00e1s importante del EPS es el aislamiento t\u00e9rmico el sureste es de las zonas con climas m\u00e1s calurosos del pa\u00eds, por lo que es necesario construir edificaciones con aislantes t\u00e9rmicos. Por otro lado, M\u00e9xico, como pa\u00eds, decidi\u00f3 apoyar e incentivar el turismo, inyectando inversi\u00f3n tanto p\u00fablica como privada para la construcci\u00f3n de hoteler\u00eda en las principales zonas tur\u00edsticas\u201d, agreg\u00f3.<\/p>\n

Por ello, subray\u00f3 que la compa\u00f1\u00eda seguir\u00e1 enfocando esfuerzos en el sureste del pa\u00eds, ya que se espera un fuerte crecimiento tanto en Quintana Roo como en Yucat\u00e1n, \u201cadem\u00e1s de seguir incursionando en el mercado del Caribe internacional, como lo hemos hecho en Hait\u00ed y Panam\u00e1\u201d. (Norma Anaya)<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Con peculiar propuesta, Novidesa muestra la versatilidad de sus productos en el desarrollo de cuatro obras…<\/p>\n","protected":false},"author":2,"featured_media":20077,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[4,23],"tags":[],"class_list":["post-20074","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-empresas-y-negocios","category-noticias"],"acf":[],"yoast_head":"\nLos 4 fant\u00e1sticos | Revista Latitud 21<\/title>\n<meta name=\"description\" content=\"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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