{"id":21567,"date":"2016-10-17T18:24:26","date_gmt":"2016-10-17T23:24:26","guid":{"rendered":"http:\/\/innovatori.space\/lat21\/?p=21567"},"modified":"2016-10-17T18:24:26","modified_gmt":"2016-10-17T23:24:26","slug":"adrenalina-pura","status":"publish","type":"post","link":"https:\/\/l21.mx\/?p=21567","title":{"rendered":"Adrenalina pura"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Lanzan en M\u00e9xico Assist Card Extreme para el segmento de Aventura, con una inversi\u00f3n de 1.5 mdd<\/strong><\/p>\n

\"\"<\/a>Con una inversi\u00f3n para el lanzamiento global del servicio que super\u00f3 1.5 millones de d\u00f3lares, Assist Card, empresa suiza l\u00edder mundial de asistencia integral al viajero, present\u00f3 en M\u00e9xico su nuevo producto Assist Card Extreme, \u00fanico a nivel internacional especializado en el turismo de aventura.<\/p>\n

De acuerdo con informaci\u00f3n que dio a conocer la firma, en la actualidad el turismo de aventura es un negocio en crecimiento a nivel internacional, que factur\u00f3 durante 2015 alrededor de 263 mdd, seg\u00fan los c\u00e1lculos de Adventure Travel Trade Association (ATTA), entidad que representa a m\u00e1s de 300 empresas tur\u00edsticas especializadas de 69 pa\u00edses.<\/p>\n

Alexia Keglevich, CEO global de Assist Card, destac\u00f3 que con el nuevo producto la empresa, fundada en 1972, con presencia en los cinco continentes y r\u00e1pida expansi\u00f3n en Am\u00e9rica Latina y Asia, revoluciona el mercado. \u201cEs asistencia para viajeros extremos y se pens\u00f3 de manera especial en aquellos que se animan a viajar y vivir nuevas experiencias, que se desaf\u00edan y van en busca de m\u00e1s\u201d.<\/p>\n

La empresaria argentina, a quien se reconoci\u00f3 como una de las 50 mujeres de negocios m\u00e1s influyentes de Latinoam\u00e9rica en 2014 de acuerdo con la revista on line Latin Business Chronicle<\/em> (LBC), coment\u00f3 que \u201clas actividades extremas y los montos de cobertura representan un diferencial \u00fanico, adem\u00e1s de que surge en un momento en el que el turismo de aventura se encuentra en pleno auge.<\/p>\n

\u201cAssist Card Extreme acompa\u00f1a a los turistas que practican deportes de aventura con car\u00e1cter amateur. Surfing, bungee jumping, buceo, nataci\u00f3n, esqu\u00ed, snowboard, ciclismo, equitaci\u00f3n, rafting, paracaidismo, trekking, senderismo, karting, cuatriciclos, veh\u00edculos todo terreno, bicicleta de monta\u00f1a, kayak, windsurf, escalada y rapel y esqu\u00ed acu\u00e1tico, entre otras disciplinas\u201d, precis\u00f3.<\/p>\n

Alexia Keglevich reiter\u00f3 que \u201ceste lanzamiento es un orgullo para toda la organizaci\u00f3n. Una vez m\u00e1s nos animamos a revolucionar el mercado, marcamos el camino y pusimos toda nuestra adrenalina en la creaci\u00f3n de nuestro nuevo producto: la \u00fanica asistencia en el mundo en deportes extremos que alienta a todos los viajeros a animarse a m\u00e1s y a vivir nuevas experiencias\u201d.<\/p>\n

La compa\u00f1\u00eda, con m\u00e1s de ocho millones de clientes al a\u00f1o y casi 197 pa\u00edses con servicio de manera directa, eligi\u00f3 a Coco<\/em> Carlos Nogales, surfista mexicano considerado como uno de los mejores de Ola Grande del mundo, como embajador para M\u00e9xico de su nuevo producto Extreme.<\/p>\n

Adem\u00e1s la ejecutiva precis\u00f3 que el nuevo producto en M\u00e9xico no es solo para los deportistas extremos, sino para aquellos que hacen actividades que est\u00e1n excluidas de los servicios tradicionales, como ski de nieve, alquiler de motos de agua, cuatriciclo, snowboard, buceo y snorkel, lo mismo que la pr\u00e1ctica del rugby o simplemente rafting.<\/p>\n

Refiri\u00f3 que el monto m\u00e1ximo de asistencia es de 500 mil d\u00f3lares y el monto por extrav\u00edo de equipaje, que incluye protecci\u00f3n de equipos deportivos, es hasta por cuatro mil 500 d\u00f3lares. Entre los servicios que brinda se encuentran asistencia m\u00e9dica, asistencia legal, mobile, traslados y repatriaciones sanitarias, urgencias odontol\u00f3gicas o regreso anticipado.<\/p>\n

La firma de asistencia en general dispone de 85 centrales interconectadas entre s\u00ed con tecnolog\u00eda de \u00faltima generaci\u00f3n, garantizando disponibilidad de atenci\u00f3n ininterrumpida 24\/7 y en 16 idiomas.<\/p>\n

Adem\u00e1s, de acuerdo con los datos de servicios, posee una amplia red de prestadores alrededor del mundo y tiene la capacidad de brindar soluciones y respuesta inmediata, \u201cresolviendo desde una simple consulta m\u00e9dica hasta las eventualidades m\u00e1s complejas, como un traslado sanitario transoce\u00e1nico\u201d. (Marlene Hern\u00e1ndez).<\/strong><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Lanzan en M\u00e9xico Assist Card Extreme para el segmento de Aventura, con una inversi\u00f3n de 1.5…<\/p>\n","protected":false},"author":2,"featured_media":21571,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[23,8],"tags":[],"class_list":["post-21567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-turismo"],"acf":[],"yoast_head":"\nAdrenalina pura | Revista Latitud 21<\/title>\n<meta name=\"description\" content=\"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/l21.mx\/?p=21567\" 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