{"id":22771,"date":"2016-12-06T10:51:21","date_gmt":"2016-12-06T16:51:21","guid":{"rendered":"http:\/\/innovatori.space\/lat21\/?p=22771"},"modified":"2016-12-05T16:04:10","modified_gmt":"2016-12-05T22:04:10","slug":"punk-marketing-por-nuevo-record","status":"publish","type":"post","link":"https:\/\/l21.mx\/?p=22771","title":{"rendered":"Punk Marketing por nuevo r\u00e9cord"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Tras el \u00e9xito de la primera edici\u00f3n que super\u00f3 las 35 mil descargas, la agencia de marketing cancunense Punk fue responsable, por segundo a\u00f1o consecutivo, de la aplicaci\u00f3n m\u00f3vil del Aut\u00f3dromo Hermanos Rodr\u00edguez disponible actualmente para las plataformas Android y IOs.<\/p>\n

La aplicaci\u00f3n incluye un registro de usuario que contiene los datos del boleto. Con esta informaci\u00f3n, la App permite a los compradores tener acceso a funcionalidades como encontrar la puerta de acceso y tribuna, adem\u00e1s de la ubicaci\u00f3n del asiento y ver los servicios disponibles en la zona.<\/p>\n

Alberto Enr\u00edquez, director general de Punk Marketing, explic\u00f3 que una de las novedades de la aplicaci\u00f3n est\u00e1 en el registro, el cual permite clasificar a los usuarios en grupos de inter\u00e9s, otorgandoles informaci\u00f3n personalizada sobre servicios y accesos, as\u00ed como noticias y avisos espec\u00edficos en funci\u00f3n de la zona donde se ubiquen.<\/p>\n

\u201cEl objetivo es que los asistentes encuentren en la aplicaci\u00f3n m\u00f3vil un aliado para sacar el m\u00e1ximo partido del evento y estamos convencidos de que, con las novedades agregadas este a\u00f1o, conseguiremos superar el r\u00e9cord de descargas de 2015\u201d.<\/p>\n

En el desarrollo de la aplicaci\u00f3n, que llev\u00f3 tres meses de trabajo, participaron Sebasti\u00e1n M\u00e9ndez Gir\u00f3n, Germ\u00e1n Mart\u00ednez Garc\u00eda y Jonathan Horta P\u00e9rez, as\u00ed como el dise\u00f1ador Johnny Ayin Tucuch y Cristina Bosch Ferrer, en la coordinaci\u00f3n de proyecto como ejecutiva de cuentas.<\/p>\n","protected":false},"excerpt":{"rendered":"

Tras el \u00e9xito de la primera edici\u00f3n que super\u00f3 las 35 mil descargas, la agencia de…<\/p>\n","protected":false},"author":2,"featured_media":22774,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[4,23],"tags":[],"class_list":["post-22771","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-empresas-y-negocios","category-noticias"],"acf":[],"yoast_head":"\nPunk Marketing por nuevo r\u00e9cord | Revista Latitud 21<\/title>\n<meta name=\"description\" content=\"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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