{"id":30860,"date":"2018-02-01T11:05:46","date_gmt":"2018-02-01T16:05:46","guid":{"rendered":"http:\/\/innovatori.space\/lat21\/?p=30860"},"modified":"2018-02-28T18:43:07","modified_gmt":"2018-02-28T23:43:07","slug":"responsabilidad-social-4","status":"publish","type":"post","link":"https:\/\/l21.mx\/?p=30860","title":{"rendered":"Misi\u00f3n rescate"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignleft size-medium wp-image-30861\" src=\"http:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/mision-rescate-2-300x169.jpg\" alt=\"\" width=\"300\" height=\"169\" srcset=\"https:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/mision-rescate-2-300x169.jpg 300w, https:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/mision-rescate-2-1024x576.jpg 1024w, https:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/mision-rescate-2-768x432.jpg 768w, https:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/mision-rescate-2-1170x663.jpg 1170w, https:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/mision-rescate-2-585x329.jpg 585w, https:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/mision-rescate-2.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><b>Misi\u00f3n <\/b><b>rescate<\/b><\/p>\n<p><strong>Alltournative obtiene galard\u00f3n de oro por pr\u00e1cticas sostenibles durante cinco a\u00f1os consecutivos<\/strong><\/p>\n<p>La empresa ecotur\u00edstica Alltournative, que cerr\u00f3 el a\u00f1o pasado con una afluencia de 235 mil visitantes en sus parques, 20% m\u00e1s que en 2016, recibi\u00f3 la certificaci\u00f3n EarthCheck Gold tras cumplir durante cinco a\u00f1os los est\u00e1ndares internacionales de gesti\u00f3n ambiental, que la colocan como una de las empresas mexicanas l\u00edderes a nivel mundial en protecci\u00f3n al medio ambiente, desarrollo social y econ\u00f3mico, as\u00ed como preservaci\u00f3n cultural.<\/p>\n<p>La empresa que recientemente lanz\u00f3 un nuevo producto, \u2018Emotions Jungle Night\u2019 -excursi\u00f3n nocturna para explorar la selva de noche-, es la \u00fanica del rubro tur\u00edstico en M\u00e9xico con certificaci\u00f3n Gold, un distintivo que persigue la permanencia de las compa\u00f1\u00edas en el mejoramiento de pr\u00e1cticas medioambientales y sociales.<\/p>\n<p>Carlos Mar\u00edn, director general de Alltournative, destac\u00f3 que las mejoras implementadas fueron en cinco rubros: consumo de energ\u00eda el\u00e9ctrica y agua,\u00a0 manejo de residuos s\u00f3lidos, emisiones de CO2 y el compromiso con la comunidad.<\/p>\n<p>De acuerdo con EarthCheck, Alltournative implement\u00f3 en 2017 una serie de medidas en sus operaciones que le permitieron mejores pr\u00e1cticas para minimizar el desperdicio de agua que env\u00edan a los vertederos, rubro en el que logr\u00f3 un r\u00e9cord de 0.002 litros por persona, en contraste con el promedio regional de 0.015 litros por persona y con la mejor pr\u00e1ctica mundial de 0.10 litros.<\/p>\n<p>El organismo l\u00edder mundial en consultor\u00eda, <i>benchmarking<\/i> cient\u00edfico y certificaci\u00f3n para la industria de viajes y turismo indic\u00f3 que la empresa quintanarroense sobresali\u00f3 en sus indicadores de consumo de energ\u00eda el\u00e9ctrica al lograr un consumo de 0.62 mega joules (MJ, unidad derivada del Sistema Internacional utilizada para medir energ\u00eda, trabajo y calor) por persona, mientras que el promedio regional es de 0.874 MJ.<\/p>\n<p>En emisiones de CO2 Alltournative registr\u00f3 0.048 Kg por persona, que excede el promedio que es de 0.064 Kg.<\/p>\n<p>La compa\u00f1\u00eda, que cuenta con siete mil 553 hect\u00e1reas de selva en conservaci\u00f3n, de las cuales solo siete por ciento est\u00e1n dedicadas al turismo,\u00a0 zona rural y \u00e1reas de siembra, redujo 30% sus emisiones de C02 al reemplazar 78% de la flota de veh\u00edculos con unidades Ecoline, lo que signific\u00f3 pasar de cuatro a 6.5 kil\u00f3metros recorridos por litro de gasolina.<\/p>\n<p>Asimismo, disminuy\u00f3 en 40% los residuos enviados al vertedero como resultado de las compostas de restos org\u00e1nicos en 60% de sus operaciones.<\/p>\n<p>En lo que toca a energ\u00eda el\u00e9ctrica, baj\u00f3 24% su consumo con la instalaci\u00f3n de paneles solares y el reemplazo de 90% de la iluminaci\u00f3n con focos LED.<\/p>\n<p>Alltournative tambi\u00e9n implement\u00f3 programas sociales en las comunidades locales para mejorar la educaci\u00f3n y fomentar los deportes, en lo que se incluy\u00f3 un triatl\u00f3n \u2013Mayatl\u00f3n-, adem\u00e1s de desarrollar programas a fin de preservar las tradiciones y el patrimonio cultural con iniciativas como la celebraci\u00f3n del Hanal Pix\u00e1n.<\/p>\n<p>Ante estos logros, Mar\u00edn a\u00f1adi\u00f3 que la compa\u00f1\u00eda pretende este a\u00f1o aumentar en 10% el ahorro de agua y de los desechos org\u00e1nicos. \u201cEl mantenimiento preventivo en las unidades de transporte de Alltournative nos permite bajar las emisiones de C02, adem\u00e1s de que sean m\u00e1s limpias\u201d, se\u00f1al\u00f3.<\/p>\n<p>Asimismo, el empresario manifest\u00f3 que la meta de Alltournative para 2018 es consolidar sus productos y alcanzar un crecimiento de 10% en la afluencia de visitantes. <b>(Marlene Hern\u00e1ndez)<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Misi\u00f3n rescate Alltournative obtiene galard\u00f3n de oro por pr\u00e1cticas sostenibles durante cinco a\u00f1os consecutivos La empresa&hellip;<\/p>\n","protected":false},"author":2,"featured_media":30862,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[35],"tags":[],"class_list":["post-30860","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-responsabilidad-social"],"acf":[],"yoast_head":"<!-- This site is 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