{"id":31038,"date":"2018-02-12T18:52:55","date_gmt":"2018-02-12T23:52:55","guid":{"rendered":"http:\/\/innovatori.space\/lat21\/?p=31038"},"modified":"2018-02-12T18:54:58","modified_gmt":"2018-02-12T23:54:58","slug":"lourdes-berho-de-representar-a-mexico-a-promover-a-eeuu","status":"publish","type":"post","link":"https:\/\/l21.mx\/?p=31038","title":{"rendered":"Lourdes Berho, de representar a M\u00e9xico a promover a EEUU"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-31039\" src=\"http:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/Tianguis17-lourdes-berho.jpg\" alt=\"\" width=\"800\" height=\"574\" srcset=\"https:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/Tianguis17-lourdes-berho.jpg 800w, https:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/Tianguis17-lourdes-berho-300x215.jpg 300w, https:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/Tianguis17-lourdes-berho-768x551.jpg 768w, https:\/\/l21.mx\/wp-content\/uploads\/2018\/02\/Tianguis17-lourdes-berho-585x420.jpg 585w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><br \/>\n<strong>Brand USA<\/strong>, la organizaci\u00f3n de promoci\u00f3n de destino de Estados Unidos, nombr\u00f3 a <strong>Lourdes Berho<\/strong> \u2013ex directora del Consejo de Promoci\u00f3n Tur\u00edstica de M\u00e9xico (<strong>CPTM<\/strong>)- como directora regional para administrar la estrategia de marketing y los esfuerzos de comercializaci\u00f3n de<strong> Brand USA en M\u00e9xico.<\/strong><strong>Lourdes Berho<\/strong> y su agencia de comunicaci\u00f3n <strong>Alchemia<\/strong> asumieron como representantes de Brand USA en M\u00e9xico. La ejecutiva, con m\u00e1s de 25 a\u00f1os de experiencia en el sector, dirigi\u00f3 durante 10 meses el <strong>CPTM de M\u00e9xico<\/strong>, \u00f3rgano nacional de promoci\u00f3n tur\u00edstica del pa\u00eds, entre 2016 y principios de 2017.Poco tiempo despu\u00e9s de dejar su cargo, en noviembre de 2017,<strong> Brand USA<\/strong> anunci\u00f3 su contrataci\u00f3n para dirigir la comunicaci\u00f3n tur\u00edstica del pa\u00eds en M\u00e9xico, uno de sus principales mercados.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brand USA, la organizaci\u00f3n de promoci\u00f3n de destino de Estados Unidos, nombr\u00f3 a Lourdes Berho \u2013ex&hellip;<\/p>\n","protected":false},"author":2,"featured_media":31039,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[23,8],"tags":[],"class_list":["post-31038","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-turismo"],"acf":[],"_links":{"self":[{"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/posts\/31038","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=31038"}],"version-history":[{"count":0,"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/posts\/31038\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/media\/31039"}],"wp:attachment":[{"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=31038"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=31038"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=31038"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}