{"id":35434,"date":"2019-01-25T14:10:24","date_gmt":"2019-01-25T19:10:24","guid":{"rendered":"http:\/\/www.latitud21.com.mx\/?p=35434"},"modified":"2019-01-31T12:53:30","modified_gmt":"2019-01-31T17:53:30","slug":"de-la-mano-coca-cola-y-pepsi-para-reducir-el-plastico-en-los-oceanos","status":"publish","type":"post","link":"https:\/\/l21.mx\/?p=35434","title":{"rendered":"De la mano Coca-Cola y Pepsi para reducir el pl\u00e1stico en los oc\u00e9anos"},"content":{"rendered":"<p><a href=\"http:\/\/www.latitud21.com.mx\/wp-content\/uploads\/2019\/01\/contaminan-oceanos.jpg\" data-rel=\"penci-gallery-image-content\" ><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-35438\" src=\"http:\/\/www.latitud21.com.mx\/wp-content\/uploads\/2019\/01\/contaminan-oceanos.jpg\" alt=\"\" width=\"640\" height=\"429\" \/><\/a><\/p>\n<p>Durante una conferencia en el\u00a0Foro Econ\u00f3mico Mundial (WEF) que se desarrolla en Davos (Suiza), James Quincey, de Coca Cola, y Ramon Laguarta, de Pepsi,\u00a0<strong>prometieron que iban a realizar grandes progresos para reducir los\u00a0residuos pl\u00e1sticos que contaminan la fauna y los oc\u00e9anos.\u00a0<\/strong>Estos avances esperan mostrarlos antes de 2030.<\/p>\n<p>Ambas marcas forman parte de la llamada Alliance to End Plastic Waste anunciada en enero y que re\u00fane a unas treinta multinacionales.<\/p>\n<p><strong>\u00abpodemos reducir la cantidad de pl\u00e1stico en el sistema,<\/strong>\u00a0a la vez en nuestro sector de bebidas y de alimentaci\u00f3n\u00bb.\u00a0No me comprometo a resolver el problema en diez a\u00f1os, pero si a que en 2030 se ver\u00e1n grandes avances, asegur\u00f3 Ram\u00f3n Laguarta, presidente de Pepsico..<\/p>\n<p>Por su parte, el presidente de Coca-Cola, James Quincey, tambi\u00e9n se comprometi\u00f3 con este objetivo y enfatiz\u00f3 que algunos pa\u00edses, como M\u00e9xico o Sud\u00e1frica, la proporci\u00f3n de botellas recicladas pas\u00f3 del 10% al 70%.<\/p>\n<p>No obstante,\u00a0ninguna de las compa\u00f1\u00edas se plantea reducir dr\u00e1sticamente el uso del pl\u00e1stico, como piden algunos defensores del medioambiente.<\/p>\n<p>Quincey, quien le apuesta a la innovaci\u00f3n para crear materiales m\u00e1s ecol\u00f3gicos, aclara que \u00abuna buena idea es recuperar las botellas de pl\u00e1stico para reciclarlas y crear una econom\u00eda circular\u00bb.<\/p>\n<p>A\u00f1adi\u00f3 que est\u00e1n en\u00a0la obligaci\u00f3n de ofrecer a los consumidores la opci\u00f3n de todo tipo de recipientes.<\/p>\n<p>Seg\u00fan Quincey,\u00a0<strong>una botella de pl\u00e1stico tiene una huella de carbono inferior a un recipiente de pl\u00e1stico o de aluminio<\/strong>.<\/p>\n<p>Adem\u00e1s, los poderes p\u00fablicos est\u00e1n presionando en este sentido. La Uni\u00f3n Europea tiene previsto prohibir a partir de 2021 los productos de pl\u00e1stico de un solo uso que representan el 70% de los residuos que acaban en los oc\u00e9anos y las playas.<\/p>\n<p>\u00abAl final, si crees que es lo correcto y hay que hacerlo, es mejor admitirlo y seguir adelante en vez de esperar que el tren descarrile\u00bb, dijo Quincey.<\/p>\n<div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Durante una conferencia en el\u00a0Foro Econ\u00f3mico Mundial (WEF) que se desarrolla en Davos (Suiza), James Quincey,&hellip;<\/p>\n","protected":false},"author":69,"featured_media":35726,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[4,23,35],"tags":[],"class_list":["post-35434","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-empresas-y-negocios","category-noticias","category-responsabilidad-social"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>De la mano Coca-Cola y Pepsi para reducir el pl\u00e1stico en los oc\u00e9anos | Revista Latitud 21<\/title>\n<meta name=\"description\" content=\"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.\" \/>\n<meta name=\"robots\" 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