{"id":4169,"date":"2013-08-15T12:27:29","date_gmt":"2013-08-15T17:27:29","guid":{"rendered":"http:\/\/innovatori.space\/lat21\/?p=4169"},"modified":"2013-08-15T12:33:30","modified_gmt":"2013-08-15T17:33:30","slug":"lanzan-campana-vive-al-estilo-palace","status":"publish","type":"post","link":"https:\/\/l21.mx\/?p=4169","title":{"rendered":"Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d"},"content":{"rendered":"<p><a href=\"http:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace.jpg\" data-rel=\"penci-gallery-image-content\" ><img fetchpriority=\"high\" decoding=\"async\" class=\"alignleft size-large wp-image-4170\" title=\"Lanzan campa\u00f1a Vive al estilo Palace\" src=\"http:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-1024x670.jpg\" alt=\"\" width=\"1024\" height=\"670\" srcset=\"https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-1024x670.jpg 1024w, https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-300x196.jpg 300w, https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-129x85.jpg 129w, https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-600x392.jpg 600w, https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-167x109.jpg 167w, https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-80x52.jpg 80w, https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace.jpg 1479w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>Palace Resorts lanz\u00f3 en Canc\u00fan la nueva campa\u00f1a de comunicaci\u00f3n de la marca\u00a0<em>\u201cVive al estilo Palace\u201d<\/em>. La campa\u00f1a invita a los clientes potenciales a<em>Vivir la vida al estilo Palace<\/em>, que se define como un nivel de servicio que lleva el concepto \u00abtodo incluido\u00bb al siguiente nivel enfoc\u00e1ndose en los diferentes aspectos que distinguen a Palace de sus competidores. La campa\u00f1a de publicidad corporativa, que tendr\u00e1 visibilidad en plataformas tradicionales y digitales, se dio a conocer a principios de este verano en la ciudad de Nueva York y destaca a la propiedad insignia de la marca, Moon Palace Golf &amp; Spa Resort, que recientemente complet\u00f3 una importante inversi\u00f3n en renovaciones.<\/p>\n<p>&nbsp;<\/p>\n<p>\u00ab2013 ha sido un a\u00f1o excepcional para Palace Resorts. Dimos a conocer recientemente una renovaci\u00f3n millonaria en nuestra propiedad insignia, Moon Palace, y ahora estamos lanzando una emocionante nueva campa\u00f1a que realmente captura el esp\u00edritu del asombro-incluido de Palace Resorts. Confiamos en que los nuevos dise\u00f1os mostrar\u00e1n la diferencia de Palace y resaltar\u00e1n todos los servicios exclusivos y ofertas que distinguen a Palace Resorts de todas las otras marcas de servicios todo incluido\u00bb, dijo Gibr\u00e1n Chapur, Vicepresidente Ejecutivo de Palace Resorts.<\/p>\n<p>&nbsp;<\/p>\n<p>Creada por ISM, empresa l\u00edder de comunicaciones en mercadotecnia con sede en Boston y especializada en la construcci\u00f3n de marcas en el segmento de viajes, estilo de vida y lujo,\u00a0<em>Vive al estilo Palace<\/em>\u00a0se centrar\u00e1 en captar el inter\u00e9s de los consumidores en general, la industria del sector de viajes as\u00ed como de organizadores de eventos a trav\u00e9s de disruptivos e impactantes visuales. El objetivo de la campa\u00f1a es aumentar las reservaciones mediante la diferenciaci\u00f3n de la marca frente a sus competidores a trav\u00e9s de una combinaci\u00f3n de titulares ingeniosos y una gran direcci\u00f3n de arte, que dar\u00e1 a los clientes una idea de lo que significa\u00a0<em>Vivir la vida al estilo Palace<\/em>.<\/p>\n<p>&nbsp;<\/p>\n<p>\u00abLa voz confiada y el audaz aspecto de nuestros anuncios est\u00e1n dise\u00f1ados para capturar la personalidad \u00fanica de la marca Palace Resorts, donde los hu\u00e9spedes disfrutan del m\u00e1ximo nivel de confort\u00bb, dijo Gary Leopold, presidente y CEO de ISM. \u00abEl tema central de la campa\u00f1a es para ilustrar que cuando los hu\u00e9spedes se alojan en un hotel de Palace Resorts, son tratados como la realeza &#8211; con un nivel de servicio e instalaciones que superan a todas las dem\u00e1s propiedades de todo incluido en la regi\u00f3n.\u00bb<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>Palace Resorts ofrece servicios y experiencias \u00fanicas, incluyendo: presentaciones de estrellas de renombre mundial como Shakira, Enrique Iglesias y Usher, as\u00ed como la actuaci\u00f3n este verano de Cirque Dreams Rocks. A lo largo del a\u00f1o, Palace Resorts continuar\u00e1 mostrando las ofertas de asombro incluido con el anuncio de nuevas opciones de entretenimiento, experiencias para los hu\u00e9spedes y m\u00e1s para seguir apoyando esta promesa de marca \u00fanica. Adem\u00e1s de las incomparables ofertas de todo incluido, Palace Resorts ofrece un bono de regalo de $1,500 d\u00f3lares que brinda un valor inigualable. Los hu\u00e9spedes que reserven a partir de tres noches o m\u00e1s podr\u00e1n hacer uso de esta promoci\u00f3n en base a distintos bonos otorgados, mismos que puede intercambiar para mejoras de habitaci\u00f3n, excursiones, tratamientos de spa y sal\u00f3n de belleza, salidas al campo de golf, selectos paquetes de boda y mucho m\u00e1s para mejorar su experiencia en el resort.<\/p>\n<p>[editor]turismo[\/editor]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Palace Resorts lanz\u00f3 en Canc\u00fan la nueva campa\u00f1a de comunicaci\u00f3n de la marca\u00a0\u201cVive al estilo Palace\u201d.&hellip;<\/p>\n","protected":false},"author":2,"featured_media":4174,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[23,1,8],"tags":[],"class_list":["post-4169","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-sin-categoria","category-turismo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d | Revista Latitud 21<\/title>\n<meta name=\"description\" content=\"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/l21.mx\/?p=4169\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d | Revista Latitud 21\" \/>\n<meta name=\"twitter:description\" content=\"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-n.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@Latitud21mx\" \/>\n<meta name=\"twitter:site\" content=\"@Latitud21mx\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Latitud21 Redacci\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=4169#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=4169\"},\"author\":{\"name\":\"Latitud21 Redacci\u00f3n\",\"@id\":\"https:\\\/\\\/l21.mx\\\/#\\\/schema\\\/person\\\/4b571cc212089f95579f3b66253728f1\"},\"headline\":\"Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d\",\"datePublished\":\"2013-08-15T17:27:29+00:00\",\"dateModified\":\"2013-08-15T17:33:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=4169\"},\"wordCount\":594,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=4169#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2013\\\/08\\\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-n.jpg\",\"articleSection\":{\"0\":\"Noticias\",\"2\":\"Turismo\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/l21.mx\\\/?p=4169#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=4169\",\"url\":\"https:\\\/\\\/l21.mx\\\/?p=4169\",\"name\":\"Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d | Revista Latitud 21\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=4169#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=4169#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2013\\\/08\\\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-n.jpg\",\"datePublished\":\"2013-08-15T17:27:29+00:00\",\"dateModified\":\"2013-08-15T17:33:30+00:00\",\"description\":\"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=4169#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/l21.mx\\\/?p=4169\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=4169#primaryimage\",\"url\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2013\\\/08\\\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-n.jpg\",\"contentUrl\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2013\\\/08\\\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-n.jpg\",\"width\":\"90\",\"height\":\"60\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=4169#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/l21.mx\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/l21.mx\\\/#website\",\"url\":\"https:\\\/\\\/l21.mx\\\/\",\"name\":\"Revista Latitud 21\",\"description\":\"Emprendedores  y negocios en el Caribe Mexicano\",\"publisher\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/l21.mx\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/l21.mx\\\/#organization\",\"name\":\"Grupo Editorial Latitud 21 SA de CV\",\"url\":\"https:\\\/\\\/l21.mx\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/l21.mx\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/logo-l21-baja.jpg\",\"contentUrl\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/logo-l21-baja.jpg\",\"width\":250,\"height\":250,\"caption\":\"Grupo Editorial Latitud 21 SA de CV\"},\"image\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RevistaLatitud21\\\/\",\"https:\\\/\\\/x.com\\\/Latitud21mx\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/l21.mx\\\/#\\\/schema\\\/person\\\/4b571cc212089f95579f3b66253728f1\",\"name\":\"Latitud21 Redacci\u00f3n\",\"url\":\"https:\\\/\\\/l21.mx\\\/?author=2\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d | Revista Latitud 21","description":"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/l21.mx\/?p=4169","twitter_card":"summary_large_image","twitter_title":"Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d | Revista Latitud 21","twitter_description":"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.","twitter_image":"https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-n.jpg","twitter_creator":"@Latitud21mx","twitter_site":"@Latitud21mx","twitter_misc":{"Escrito por":"Latitud21 Redacci\u00f3n","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/l21.mx\/?p=4169#article","isPartOf":{"@id":"https:\/\/l21.mx\/?p=4169"},"author":{"name":"Latitud21 Redacci\u00f3n","@id":"https:\/\/l21.mx\/#\/schema\/person\/4b571cc212089f95579f3b66253728f1"},"headline":"Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d","datePublished":"2013-08-15T17:27:29+00:00","dateModified":"2013-08-15T17:33:30+00:00","mainEntityOfPage":{"@id":"https:\/\/l21.mx\/?p=4169"},"wordCount":594,"commentCount":0,"publisher":{"@id":"https:\/\/l21.mx\/#organization"},"image":{"@id":"https:\/\/l21.mx\/?p=4169#primaryimage"},"thumbnailUrl":"https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-n.jpg","articleSection":{"0":"Noticias","2":"Turismo"},"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/l21.mx\/?p=4169#respond"]}]},{"@type":"WebPage","@id":"https:\/\/l21.mx\/?p=4169","url":"https:\/\/l21.mx\/?p=4169","name":"Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d | Revista Latitud 21","isPartOf":{"@id":"https:\/\/l21.mx\/#website"},"primaryImageOfPage":{"@id":"https:\/\/l21.mx\/?p=4169#primaryimage"},"image":{"@id":"https:\/\/l21.mx\/?p=4169#primaryimage"},"thumbnailUrl":"https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-n.jpg","datePublished":"2013-08-15T17:27:29+00:00","dateModified":"2013-08-15T17:33:30+00:00","description":"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.","breadcrumb":{"@id":"https:\/\/l21.mx\/?p=4169#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/l21.mx\/?p=4169"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/l21.mx\/?p=4169#primaryimage","url":"https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-n.jpg","contentUrl":"https:\/\/l21.mx\/wp-content\/uploads\/2013\/08\/Lanzan-campa\u00f1a-Vive-al-estilo-Palace-n.jpg","width":"90","height":"60"},{"@type":"BreadcrumbList","@id":"https:\/\/l21.mx\/?p=4169#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/l21.mx\/"},{"@type":"ListItem","position":2,"name":"Lanzan campa\u00f1a \u201cVive al estilo Palace\u201d"}]},{"@type":"WebSite","@id":"https:\/\/l21.mx\/#website","url":"https:\/\/l21.mx\/","name":"Revista Latitud 21","description":"Emprendedores  y negocios en el Caribe Mexicano","publisher":{"@id":"https:\/\/l21.mx\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/l21.mx\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/l21.mx\/#organization","name":"Grupo Editorial Latitud 21 SA de CV","url":"https:\/\/l21.mx\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/l21.mx\/#\/schema\/logo\/image\/","url":"https:\/\/l21.mx\/wp-content\/uploads\/2020\/10\/logo-l21-baja.jpg","contentUrl":"https:\/\/l21.mx\/wp-content\/uploads\/2020\/10\/logo-l21-baja.jpg","width":250,"height":250,"caption":"Grupo Editorial Latitud 21 SA de CV"},"image":{"@id":"https:\/\/l21.mx\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RevistaLatitud21\/","https:\/\/x.com\/Latitud21mx"]},{"@type":"Person","@id":"https:\/\/l21.mx\/#\/schema\/person\/4b571cc212089f95579f3b66253728f1","name":"Latitud21 Redacci\u00f3n","url":"https:\/\/l21.mx\/?author=2"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/posts\/4169","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4169"}],"version-history":[{"count":0,"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/posts\/4169\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/media\/4174"}],"wp:attachment":[{"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4169"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4169"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4169"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}