{"id":71619,"date":"2024-04-14T16:52:17","date_gmt":"2024-04-14T21:52:17","guid":{"rendered":"https:\/\/l21.mx\/?p=71619"},"modified":"2024-04-14T16:52:17","modified_gmt":"2024-04-14T21:52:17","slug":"visit-tulum-sorprende-con-inedita-campana-publicitaria-global-que-impulsa-el-sector-turistico","status":"publish","type":"post","link":"https:\/\/l21.mx\/?p=71619","title":{"rendered":"Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>Visit TULUM lanza su primera campa\u00f1a promocional global en la historia en plena transformaci\u00f3n digital del sector tur\u00edstico<\/p>\n<p>Tulum intensifica su posicionamiento tur\u00edstico en mercados consolidados y emergentes a trav\u00e9s de plataformas especializadas y alianzas estrat\u00e9gicas<\/p>\n<p><a href=\"https:\/\/l21.mx\/wp-content\/uploads\/2024\/04\/WhatsApp-Image-2024-04-12-at-7.16.50-PM.jpeg\" data-rel=\"penci-gallery-image-content\" ><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-71620\" src=\"https:\/\/l21.mx\/wp-content\/uploads\/2024\/04\/WhatsApp-Image-2024-04-12-at-7.16.50-PM-220x300.jpeg\" alt=\"\" width=\"220\" height=\"300\" srcset=\"https:\/\/l21.mx\/wp-content\/uploads\/2024\/04\/WhatsApp-Image-2024-04-12-at-7.16.50-PM-220x300.jpeg 220w, https:\/\/l21.mx\/wp-content\/uploads\/2024\/04\/WhatsApp-Image-2024-04-12-at-7.16.50-PM-751x1024.jpeg 751w, https:\/\/l21.mx\/wp-content\/uploads\/2024\/04\/WhatsApp-Image-2024-04-12-at-7.16.50-PM-768x1047.jpeg 768w, https:\/\/l21.mx\/wp-content\/uploads\/2024\/04\/WhatsApp-Image-2024-04-12-at-7.16.50-PM-585x798.jpeg 585w, https:\/\/l21.mx\/wp-content\/uploads\/2024\/04\/WhatsApp-Image-2024-04-12-at-7.16.50-PM.jpeg 1080w\" sizes=\"(max-width: 220px) 100vw, 220px\" \/><\/a><\/p>\n<p>Por primera vez en la historia Municipal, el programa de promoci\u00f3n tur\u00edstica del Ayuntamiento de Tulum en 2024 incluye la implementaci\u00f3n de campa\u00f1as de marketing de conversi\u00f3n, inspiraci\u00f3n y ferial, combinadas con herramientas de inteligencia artificial y de mercado.<\/p>\n<p>As\u00ed tambi\u00e9n la celebraci\u00f3n de acciones promocionales con plataformas digitales, aerol\u00edneas y revistas que ostentan marcas tur\u00edsticas y comerciales de renombre mundial como son: Expedia, KAYAK, Greether, HOLA, Edelweiss, Jetblue, World to Meet, National Geographic, American Express, Voyage Priv\u00e9, Uber, Hotelbeds entre otras.<\/p>\n<p>Los resultados estad\u00edsticos y econ\u00f3micos de este programa de trabajo tambi\u00e9n contribuir\u00e1n a disponer de informaci\u00f3n e ideas para futuras campa\u00f1as colaborativas, ya que dicha informaci\u00f3n ser\u00e1 compartida con el sector empresarial local.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\" data-media-max-width=\"560\">\n<p dir=\"ltr\" lang=\"es\">Conoce la nueva campa\u00f1a para atraer <a href=\"https:\/\/twitter.com\/hashtag\/turistas?src=hash&amp;ref_src=twsrc%5Etfw\">#turistas<\/a> a <a href=\"https:\/\/twitter.com\/hashtag\/Tulum?src=hash&amp;ref_src=twsrc%5Etfw\">#Tulum<\/a><\/p>\n<p>Tulum intensifica su posicionamiento tur\u00edstico en mercados consolidados y emergentes a trav\u00e9s de plataformas especializadas y alianzas estrat\u00e9gicas <a href=\"https:\/\/t.co\/PdwtQuEGox\">pic.twitter.com\/PdwtQuEGox<\/a><\/p>\n<p>\u2014 Latitud 21 (@Latitud21mx) <a href=\"https:\/\/twitter.com\/Latitud21mx\/status\/1779628291923566720?ref_src=twsrc%5Etfw\">April 14, 2024<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\u00ab&gt;<\/p>\n<p>Los 13 mercados en los que se promover\u00e1 la marca Visit TULUM son: siete consolidados (Estados Unidos, M\u00e9xico, Canad\u00e1, Espa\u00f1a, Reino Unido, Francia y Alemania) y seis emergentes (Portugal, India, Dubai, Austria, Suiza y Brasil), seg\u00fan ha adelantado la Direcci\u00f3n General de Turismo y Econom\u00eda del Ayuntamiento de Tulum.<\/p>\n<p>De este modo el municipio Tulum busca incrementar la demanda de viajeros con alto poder adquisitivo dispuestos a pagar m\u00e1s por experiencias aut\u00e9nticas en escenarios naturales y culturales extraordinarios durante todo el a\u00f1o, pero especialmente en aquellos meses de baja ocupaci\u00f3n hotelera, apostando por conectar con los segmentos de turismo senior, joven, parejas y familiar promoviendo el turismo de romance, naturaleza, aventura, deportivo y de bienestar, destacando tambi\u00e9n la existencia del nuevo Aeropuerto Internacional de Tulum, el Parque del Jaguar y el Tren Maya.<\/p>\n<p>Lo anterior, basado en una estrategia de comunicaci\u00f3n orientada a revalorizar la identidad ancestral y diversidad natural de Tulum en tiempos modernos; Del mar Caribe a la Selva Maya, lo que lo hace un destino paradis\u00edaco; aut\u00e9ntico y \u00fanico a nivel mundial.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Visit TULUM lanza su primera campa\u00f1a promocional global en la historia en plena transformaci\u00f3n digital&hellip;<\/p>\n","protected":false},"author":100,"featured_media":43963,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[23,1656],"tags":[],"class_list":["post-71619","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-quintana-roo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico | Revista Latitud 21<\/title>\n<meta name=\"description\" content=\"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/l21.mx\/?p=71619\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico | Revista Latitud 21\" \/>\n<meta name=\"twitter:description\" content=\"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/l21.mx\/wp-content\/uploads\/2020\/09\/tulum-scaled.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@Latitud21mx\" \/>\n<meta name=\"twitter:site\" content=\"@Latitud21mx\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"NellyG\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=71619#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=71619\"},\"author\":{\"name\":\"NellyG\",\"@id\":\"https:\\\/\\\/l21.mx\\\/#\\\/schema\\\/person\\\/cca68595b80b2f6c4c55a8b254bfbb2a\"},\"headline\":\"Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico\",\"datePublished\":\"2024-04-14T21:52:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=71619\"},\"wordCount\":419,\"publisher\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=71619#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2020\\\/09\\\/tulum-scaled.jpg\",\"articleSection\":[\"Noticias\",\"Quintana Roo\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=71619\",\"url\":\"https:\\\/\\\/l21.mx\\\/?p=71619\",\"name\":\"Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico | Revista Latitud 21\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=71619#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=71619#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2020\\\/09\\\/tulum-scaled.jpg\",\"datePublished\":\"2024-04-14T21:52:17+00:00\",\"description\":\"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=71619#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/l21.mx\\\/?p=71619\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=71619#primaryimage\",\"url\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2020\\\/09\\\/tulum-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2020\\\/09\\\/tulum-scaled.jpg\",\"width\":2560,\"height\":1689},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/l21.mx\\\/?p=71619#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/l21.mx\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/l21.mx\\\/#website\",\"url\":\"https:\\\/\\\/l21.mx\\\/\",\"name\":\"Revista Latitud 21\",\"description\":\"Emprendedores  y negocios en el Caribe Mexicano\",\"publisher\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/l21.mx\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/l21.mx\\\/#organization\",\"name\":\"Grupo Editorial Latitud 21 SA de CV\",\"url\":\"https:\\\/\\\/l21.mx\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/l21.mx\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/logo-l21-baja.jpg\",\"contentUrl\":\"https:\\\/\\\/l21.mx\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/logo-l21-baja.jpg\",\"width\":250,\"height\":250,\"caption\":\"Grupo Editorial Latitud 21 SA de CV\"},\"image\":{\"@id\":\"https:\\\/\\\/l21.mx\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RevistaLatitud21\\\/\",\"https:\\\/\\\/x.com\\\/Latitud21mx\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/l21.mx\\\/#\\\/schema\\\/person\\\/cca68595b80b2f6c4c55a8b254bfbb2a\",\"name\":\"NellyG\",\"url\":\"https:\\\/\\\/l21.mx\\\/?author=100\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico | Revista Latitud 21","description":"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/l21.mx\/?p=71619","twitter_card":"summary_large_image","twitter_title":"Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico | Revista Latitud 21","twitter_description":"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.","twitter_image":"https:\/\/l21.mx\/wp-content\/uploads\/2020\/09\/tulum-scaled.jpg","twitter_creator":"@Latitud21mx","twitter_site":"@Latitud21mx","twitter_misc":{"Escrito por":"NellyG","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/l21.mx\/?p=71619#article","isPartOf":{"@id":"https:\/\/l21.mx\/?p=71619"},"author":{"name":"NellyG","@id":"https:\/\/l21.mx\/#\/schema\/person\/cca68595b80b2f6c4c55a8b254bfbb2a"},"headline":"Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico","datePublished":"2024-04-14T21:52:17+00:00","mainEntityOfPage":{"@id":"https:\/\/l21.mx\/?p=71619"},"wordCount":419,"publisher":{"@id":"https:\/\/l21.mx\/#organization"},"image":{"@id":"https:\/\/l21.mx\/?p=71619#primaryimage"},"thumbnailUrl":"https:\/\/l21.mx\/wp-content\/uploads\/2020\/09\/tulum-scaled.jpg","articleSection":["Noticias","Quintana Roo"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/l21.mx\/?p=71619","url":"https:\/\/l21.mx\/?p=71619","name":"Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico | Revista Latitud 21","isPartOf":{"@id":"https:\/\/l21.mx\/#website"},"primaryImageOfPage":{"@id":"https:\/\/l21.mx\/?p=71619#primaryimage"},"image":{"@id":"https:\/\/l21.mx\/?p=71619#primaryimage"},"thumbnailUrl":"https:\/\/l21.mx\/wp-content\/uploads\/2020\/09\/tulum-scaled.jpg","datePublished":"2024-04-14T21:52:17+00:00","description":"L21, Emprendedores y Negocios en el Caribe Mexicano, es la revista l\u00edder entre el Sector Empresarial y Tur\u00edstico del Caribe Mexicano.","breadcrumb":{"@id":"https:\/\/l21.mx\/?p=71619#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/l21.mx\/?p=71619"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/l21.mx\/?p=71619#primaryimage","url":"https:\/\/l21.mx\/wp-content\/uploads\/2020\/09\/tulum-scaled.jpg","contentUrl":"https:\/\/l21.mx\/wp-content\/uploads\/2020\/09\/tulum-scaled.jpg","width":2560,"height":1689},{"@type":"BreadcrumbList","@id":"https:\/\/l21.mx\/?p=71619#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/l21.mx\/"},{"@type":"ListItem","position":2,"name":"Visit TULUM sorprende con in\u00e9dita campa\u00f1a publicitaria global que impulsa el sector tur\u00edstico"}]},{"@type":"WebSite","@id":"https:\/\/l21.mx\/#website","url":"https:\/\/l21.mx\/","name":"Revista Latitud 21","description":"Emprendedores  y negocios en el Caribe Mexicano","publisher":{"@id":"https:\/\/l21.mx\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/l21.mx\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/l21.mx\/#organization","name":"Grupo Editorial Latitud 21 SA de CV","url":"https:\/\/l21.mx\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/l21.mx\/#\/schema\/logo\/image\/","url":"https:\/\/l21.mx\/wp-content\/uploads\/2020\/10\/logo-l21-baja.jpg","contentUrl":"https:\/\/l21.mx\/wp-content\/uploads\/2020\/10\/logo-l21-baja.jpg","width":250,"height":250,"caption":"Grupo Editorial Latitud 21 SA de CV"},"image":{"@id":"https:\/\/l21.mx\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RevistaLatitud21\/","https:\/\/x.com\/Latitud21mx"]},{"@type":"Person","@id":"https:\/\/l21.mx\/#\/schema\/person\/cca68595b80b2f6c4c55a8b254bfbb2a","name":"NellyG","url":"https:\/\/l21.mx\/?author=100"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/posts\/71619","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/users\/100"}],"replies":[{"embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=71619"}],"version-history":[{"count":1,"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/posts\/71619\/revisions"}],"predecessor-version":[{"id":71626,"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/posts\/71619\/revisions\/71626"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=\/wp\/v2\/media\/43963"}],"wp:attachment":[{"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=71619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=71619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/l21.mx\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=71619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}